For me, traveling to New York and attending the show is always a personal highlight – many of the editors, bloggers, reporters and writers I work with via email and phone all year long stop by our booth to say hello and check out our new designs. It’s so fun to catch up with everyone in person!
I usually also schedule a few visits with magazines and editors at their offices or for drinks or dinner – it is always a lot of fun and great to see people’s faces when they open our new catalog. Some of them may have already received it in the mail and may have flagged their favorite pages (you know who you are and just so you know – you couldn’t make us happier).
My last trip was particularly exciting. Las Vegas World Market Center (another show that Blissliving Home participates in) was hosting an exclusive fall preview event in conjunction with the New York Gift Fair. The event took place at the stunning Museum of Art and Design. Las Vegas World Market Center selected eighteen brands to represent the more than fifteen hundred companies exhibiting at the market – and Blissliving Home was one of them! What an incredible honor for Blissliving Home! The purpose of the event was to create buzz for the Las Vegas market, and to make an important “industry announcement” – as it turned out Las Vegas World Market Center is launching an unprecedented $20 million dollar marketing campaign called “Is it Home yet?”
Walking into the museum and seeing our new Modern Tree House collection on display, surrounded by exquisite pieces of Klaus Moje glass paintings was an unforgettable experience that I wished the entire Blissliving Home team could have shared. But I was truly touched – and I could see in the eyes of Blissliving Home Creator and CEO, Mei Xu, that she shared my sentiment when she saw our products on display. In this wonderful venue our Amelie Green duvet set and matching pillows were truly elevated into pieces of art.
To perfect the evening we were introduced to design icon Vincente Wolf. Sharing Vincente’s passion for travel and global inspirations, we have followed his work for years and we were thrilled to finally meet him in person. Thank you, Las Vegas World Market, for inviting us to participate in this very special event – we cannot wait until the next time!
Assistant Manager PR & Marketing